Businesses create unique social media personalities
By Jillian Stanphill, Business Writer
Social media is no longer about the individual. Companies, conglomerates and corporations are starting to realize the impact their social media accounts can have on...
CEO personal opinions make or break companies
By Katelynn Padron, Business Writer
A CEO’s opinion can make or break a company. Clothing retailer Abercrombie & Fitch (A&F) and fast food chain Chick-fil-A have both been affected by...
The Internet cookie crumbles: Companies explore alternatives to traditional online tracking
The Internet cookie has crumbled, and market researchers are scrambling for alternatives.
This isn’t the kind of cookie you buy online and eat, it’s the name for the technique researchers...
Balloons vs. Drones: Facebook and Google battle to globalize the internet
By Katelynn Padron, Business Writer
Internet superpowers Google and Facebook are racing to supply Internet access to the unconnected world through balloons and drones.
Google’s Internet venture is called Project Loon.
Last June,...
The power of the patent: Monsanto’s seed ownership threatens organic farmers
By Courtney Purdin, Guest Writer
Whether you’re eating a peanut butter and jelly sandwich, a caesar salad or even sushi, chances are, the food you are eating began with one...
The cost of college: Is it worth it?
By Jillian Stanphill, Business Writer
While campus life presents plenty of distractions, it’s difficult to forget the high price of an education at Pacific Lutheran University. This pondering is quickly...
Local Business Spotlight: Alum founds Wingman Brewers
By Zach Wittstruck, Guest Writer
With creative beer and a welcoming environment, Wingman Brewers has found a home in the Tacoma community with Pacific Lutheran University-instilled values at its foundation.
Ken...
Energy Extraction is “Fracking” Controversial
By Jillian Stanphill, Business Writer
The booming energy business has opened the door to a relatively new way of obtaining natural gas and oil — fracking.
This practice is controversial from...